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Business, 19.10.2019 23:20 hello137348474747

1. xxplain the concept of borrowed equity as it relates to an event sponsor.

2. in general, which type of marketing do you think is most effective for events: push or pull marketing?

3. if you were an event marketer, how would you decide how much push and pull marketing to use?

4. discuss how an event’s ability to us escape from everyday life and worries can be advantageous for marketers.

5. what should a company or organization do to minimize any negative buzz surrounding its event?

6. explain how a negative fan experience may harm the event’s sponsors.

7. explain how the use of hashtags can event marketers create buzz around their events.

8. explain how event marketers and their sponsors can benefit from visibly displaying attendees’ social media posts at the event.

9. how effective do you think social media is about getting the word out and creating buzz for an event? explain.

10. do you think encouraging people to engage on social media networks while at an event detracts from the event itself? why or why not?

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1. xxplain the concept of borrowed equity as it relates to an event sponsor.

2. in gener...
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