In the elaboration likelihood model of persuasion, the central route Select one: a. is effective when people lack the time or energy to think about the message. b. is more persuasive when people have the ability and the motivation to pay attention. c. involves factors such as the source's attractiveness or the emotional power of an appeal. d. is usually used by television advertisers to persuade the viewers into buying their products.

In e. c. tolman's experiment, some rats were trained to run through mazes for standard food goals, while other rats were allowed to explore the mazes for 10 days without food goals or other rewards. later, when food rewards were placed in a box at the far end of the maze, the previously unrewarded rats reached the food box as quickly as the rewarded rats after only one or two trials. this experiment demonstrated that the rats had the ability to form of their surroundings.