Somebody help pllease??!!

He inherited a kingdom already wealthy, but his work in expanding trade made Mali the wealthiest kingdom in Africa. His riches came from salt and gold deposits in the Mali kingdom

Explanation:

in this scenario it would be the consumer demand as most influential in making the decision. the band members need to figure out where and from whom they will make the most money, in other words who out of the two consumer groups - football fans or car drivers - will spend their money, who is more likely to contribute to their cause and buy what they are offering.

answer; self-efficacy;