You have a friend who is taking a physics course at 8am and is performing poorly on the exams. He/she tells you that he/she has been studying for the class almost every evening, but still is not performing well. Using the information your friend has given you and what you know about encoding specificity, what advice would you give your friend?

I would advise him to associate the information of the subjects he studies with his personal situations or objects.

Explanation:

The principle of encoding specificity explains that you can memorize concepts and information more efficiently if you associate them with personal things and situations that are striking to you in some way. For example: so that you can remember that a carbon atom can make up to 44 bonds with other atoms, you can associate this information with the name of your friend Cole, which has four letters.

Therefore, if a friend of yours is not able to get good grades in a subject even studying every day, you can advise him to associate the information he studies with personal objects or situations, based on the principle of encoding specificity.

i'll just take the points xd