Ll of the following are steps in the marketing research process except a. understanding your customer. b. designing the research project. c. interpreting research findings. d. reporting research findings. e. collecting data.

a. understanding your customer is the correct answer.

Explanation:

Marketing research is defined as a process of gathering, analyzing and reporting data related to marketing services that help the marketers to solve and identify the marketing problems.

Steps involved in the marketing research process are:

Thus understanding your customer this step is not involved in the marketing research process.

answer; i believe the correct answer is enlightenment;

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