After one year of operation, mac and zach learned that several enthusiastic baseball players were driving to a larger town to receive similar services. in order to learn about the potential customers who were going elsewhere for service, mac and zach proceeded to look online to determine how competitors' services differed from theirs. they learned that competitors were open longer hours on weekends, and even had celebrity endorsements. the new information they gathered, and its interpretation, was the part of the marketing research process.

Analysis

Explanation:

Research analysis is the process in which each part of the collected data in the research work whether quantitative or qualitative, observations made, etc are studied thoroughly in order to reach a conclusion so as to take action based on that.

Thus in case of Mac and Zach, they researched about the cause of the shift of the potential consumers and based on the data and observations made they came to learn about the various causes.

This activity is known as analysis in the process of marketing research.

marginal cost is a microeconomic measure that us to evaluate the extent to which the level of production of a good is sustainable in accounting, that is, to how many quantities the company plans to profit from the production of the good.

the concept of marginal cost is simple, it means the cost of producing one more item. for example, in the case of pies, the marginal cost is the cost of producing one more pie than those that have already been produced.

it is important to understand that productive activity influences marginal cost. the marginal cost of some goods can be very high, while others may be insignificant. for example, the marginal cost of producing an extra plane is very high. already the marginal cost of a water company to provide 1l more water is derisory.

in the case of pies, the cost involves the inputs, the labor and the fixed cost, which involves the fixed space of the bakery. the level of production initially has the marginal cost decreasing because there is space and manpower available. however, to produce more you have to hire more workers and buy more inputs. if physical space is limited, workers will conflict with places, inputs and their productivity will decrease, meaning there is an optimum point of production for each level of space and manpower. from this point on, the productivity of the workers will be getting smaller because of lack of space, so that the marginal cost of producing one more pie will be increasing. so, although you have not posted the chart, but if you have the answer, you can see that my explanation goes according to the marginal cost curve that will increase from the 4th pie, answer (c).

answer; positive reinforcement;