Astrategic channel alliance is a cooperative agreement between business firms to use the other's already established distribution channel. true false

The statement is true. A strategic channel alliance is a cooperative agreement between business firms to use the other's already established distribution channel.

Explanation:

A strategic alliance is a combination of cooperation and competition in a certain group of enterprises providing a range of partially complementary products. The strategic alliance helps to introduce the company to a new market, exchanging experience and knowledge between cooperating companies.

Strategic alliances aim to expand the company's operations and improve its competitiveness through various means; One of them is through the sharing of distribution channels. This type of alliance is called strategic channel alliance, and it is the one that unites two companies in a given territory by one of them providing their distribution services to the other.

50% because no one is smart enough to relize that money makes the world go round and 99% of the earth hates donald trump the other 1% is the republicans go figure right