Firms need to continue to innovation because customer needs are insignificant compared to the need to always use the newest technologies can be disregarded once a product is established in the market tend to stay constant over time are constantly changing

Are constantly changing

Explanation:

 The customers needs are constantly changes, so that is why the organization and the firms are needs to start innovation continuously according the needs of the customers. It basically try to increase the business and enable our innovated products to enter in market.

The products and the item improvement is a high-chance movement, so it is the critical to do investigation into the market needs and pursue a thorough advancement and audit process.