In one experiment, a "victim" (actually a confederate) staggered across the aisle of a subway car, collapsed to the floor, and then stared up at the ceiling. in one condition, the victim was bleeding, while in another condition, he was not. results showed that the presence of blood neither increased nor decreased the victim's chances of receiving . presence of blood increased the victim's chances of receiving from men, but the presence of blood decreased the victim's chances of receiving from women. victim was more likely to get when he was bleeding. victim was less likely to get when he was bleeding