Is the term used to describe the amount of control or influence that consumers have on a market

Consumer sovereignty

Explanation:

Consumer sovereignty is known to be consumer’s ability in influencing the type and amount of goods (products) and services to be produced.  In other words, consumer’s purchasing power is the determinant of production of goods and services. Hence, the demand for a certain good and service by consumers makes producers to produce more of that goods and services.

b because thats the naswer i got