Mathematics, 11.11.2021 21:10 debbiemoore170
An advertising company has to plan their advertising strategy through thedifferent media (TV, radio and newspaper). The purpose of advertising is toreach maximum number of potential customers. The cost of anadvertisement in TV, Radio and newspaper are 3,000$; 2000$ and 2500$respectively. The average expected potential customers reached per unit by 20000 ofwhich 15000 are female customers. These figures with radio are 60000 and40000 and with newspaper 25000 and 12000 respectively. The company hasa maximum budget for advertising as 50000$ only. It is proposed to advertisethrough TV or radio between 6 and 10 units and at least 5 advertisementsshould appear in newspaper. Further, it decides that at least 1,00,000exposures should take place among female customers. Budget of advertisingnewspapers is limited to 25000$ only. Formulate the LPP.
Answers: 2
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An advertising company has to plan their advertising strategy through thedifferent media (TV, radio...
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