Special Group, a company involved in the production and distribution of water and carbonated drinks has recently decided to venture into the transportation business. As the marketing executive tasked with the responsibility of overseeing the planning and execution of this new venture, explain to the management of Special Group how the transport business differs from the drinks business in relation to its characteristics, detailing what unique marketing strategies and marketing mix decisions shall be adopted in ensuring its success
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History, 22.06.2019 09:10
The author of the article, arthur brooks, has been president of the american enterprise institute since 2009, an organization committed to protecting free enterprise in the united states.he is the author of several books, including "the road to freedom: how to win the fight for free enterprise."
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One of the most significant problems facing governments with low gdp is that a low gdp often results in
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Special Group, a company involved in the production and distribution of water and carbonated drinks...
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