Should the government prevent beta's domination of the market so that there are other places where people can buy the things they want?

I don't know what BETA is but yes absolutely. Competition is always better for consumers or you end up with what happened with the airlines or cable networks. Three or four companies that peacefully coexist, meaning higher prices and a worse product.

the noble might have thought that the system was far because they had lot of things and riches and the serf would have thought that the feudal system was un fair because of the way they were treated.