Pick an object. It can be anything you might have in your house. Now come up with a new, innovative use for the object. You're going to come up with a marketing plan for your new product. Your plan must include the following parts: Identify your target market. Is this a product they need or want? How does this affect the positioning of your product?
Outline your strategy with specific steps you'll take. Determine if your marketing will be product/production-oriented, sales-oriented, or customer/societal-oriented, and then explain why you chose that orientation.
Create one piece of marketing that you can upload for your instructor, e. g., a slogan, a print ad, a radio promo, or a TV commercial that demonstrates the type of strategy that you've selected.