Amap with a scale of 1: 24,000 means that

Each unit on the map corresponds to 24,000 units on earth.

Explanation:
If the units are in meters, then 1 meter on the map means 24,000 m on earth.
For example, if the map measures 0.2 meters between two cities, the actual distance between the cities is 0.2 x 24,000 = 4,800 meters.

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