How does an audience profile you develop your advertisement? it you collect statistics and expert opinions.
it you define the features of the product or service.
it pinpoints the details that appeal to your audience.
it identifies your target audience

It identifies your target audience.

When designing an advertisement, it is important to clarify who your target audience is. This is because different types of people react differently to certain messages. This is mostly a consequence of the variety of characteristics people display, such as age, gender, socioeconomic status, education level, etc. By creating an audience profile, you are able to increase the chances of your message resonating with a particular audience.

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