It’s no secret that the internet contains a lot of false information. Fiction pretending to be legitimate news is shared on social media all the time. Much of it is read and shared as if it were real. Some fake information is created to get people to click on links, since websites can earn money when people visit their pages. These articles are often referred to as “clickbait.” Some clickbait is intended to trick or confuse readers. Content like this often relies on inflammatory language and shocking images designed to invoke an emotional reaction from consumers. Some of this can be chalked up to confirmation bias — when people are presented with content that confirms their existing beliefs, they’re less likely to question whether or not it’s actually real. Based on the passage, which of these is true of clickbait?

A
It is rarely shared on social media.

B
It does not earn any money for websites.

C
It is intended to convey accurate information.

D
It often plays into consumers’ confirmation bias.