Correct the paragraph below by inserting apostrophes where needed.
ive just read todays paper. its just amazing how much of it is composed of advertisements. my mothers first move is to scan the papers pages for ladies sales. my fathers preference is the editorial section; he diligently reads the editors columns. hes especially interested in readers comments and their reactions. im a sports fan, myself. doesnt the world series brand of baseball appeal to you? i cant imagine anyone refusing to follow sports; but, then, neither can i imagine being interested in the days sales.