Research the marketing mix of at least one existing company which would be a competitor of your business

d is the best answer for this question.

martians or other types of aliens represent a unique fear as opposed to zombies. vampires and other types of monsters.   in most sci-fi stories, aliens come from other worlds and have different or more advanced technology.   abductions and experimentation on human bodies that involve these technologies, or the use of these technologies against human beings and the use of unknown "powers", are a type of fear that's different from that of other types of monsters.  

answer: inference

explanation:

an inference can be understood as a conclusion to which a person is able to get based on reasoning. it is the same as a deduction, a guess, an assumption.   in the sentence presented, the conjunction "but" gives the readers an idea of contrast, and, therefore, allows them to induce that despite the opponent's characteristics, andrea had something different that made her win.