For one full week pay close attention to the language used in advertising wherever you may see or hear it. Take down ten examples of advertising language that change the standard meaning or standard grammatical usage of a word. When you have found ten examples, choose the best five and write one paragraph for each example, explaining how the meaning or usage of language in the advertisement has been changed to fit the advertiser's purpose. The total length of your project should be at least 150 words.

I feel that questions are a big part of advertising. They capture the watchers attention by asking certain questions. Commercials can often ask questions about how you feel or what fun things you like to do. Music is another was to capture your viewers’ attention. By having such popular songs in commercials it catches the viewers’ attention because they may enjoy that song and continue watching the commercial. Advertisers have a way of using words to their benefit. They like to manipulate words to make the product look or sound better than it actually may be. They can also make certain words bigger than others. In small letters underneath “FREE PURSE” they may put “with a purchase of $50.”

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bout 150

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