A product design team is designing an improved flip-lid trash can such as that which would be found in a family kitchen. The problem statement is as follows: Design a user-friendly, durable, flip-lid trash can that opens and closes reliably. The trash can must be lightweight yet tip resistant. It must combat odor, fit standard kitchen trash bags, and be safe for all users in a family environment. With this information, and a little research and imagination where needed, construct a House of Quality (HOQ) for this design project.