Many personal care companies combine toothpaste with a toothbrush at a reduced price. this is an example of pricing.

Many personal care companies combine toothpaste with a toothbrush at a reduced price. Another example is fast food chains that combine a sandwich, fries and a drink for a lower price over purchasing them separately.  This is also true for cable companies giving you a better deal if you purchase T.V., home phone and internet. This helps insure they are keeping your business for all services on the market. 

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