A high-fashion brand is launching a new line of clothing targeting style-conscious preteens. Their mission is to become the most-recognized, bestselling brand for this demographic. Which of the following strategic objectives is most appropriate and realistic for their new venture? a. Improve quality control measures at the corporate level
b. Devise a focused social media marketing strategy
c. Collaborate with big-box stores for merchandising
d. Increase shareholder value by 10% in the first quarter

Turtle corporation produces and sells a single product. data concerning that product appear below: per unit percent of sales selling price $ 150 100 % variable expenses 75 50 % contribution margin $ 75 50 % the company is currently selling 5,600 units per month. fixed expenses are $194,000 per month. the marketing manager believes that a $5,300 increase in the monthly advertising budget would result in a 190 unit increase in monthly sales. what should be the overall effect on the company's monthly net operating income of this change?