Here are the rules: • Everyone has $86,400 dollars to spend
• You can do anything with this money, except for multiplying their current sum
• You must spend it within ONE day. Otherwise, you lose it
• And you can't bank more money per day
1.
Now answer the following
questions:
How would you spend your
$86,400?
Why did you choose the things
you did to spend money on?
2.

Anheuser-busch inbev is considering you for an entry-level brand management position. you have been asked to prepare an analysis of the u.s. craft beer industry as part of the selection process. prepare a 3-5 page report that includes a description of the industry’s strategically relevant macro-environmental components, evaluates competition in the industry, assesses drivers of change and industry dynamics, and lists industry key success factors. the company’s management also asks that you propose the basic elements of a strategic action plan that will allow the company to improve its competitive position in the market for craft beer. you must provide a heading in your report for each of the required elements of the assignment.