Business, 13.08.2021 03:20 kcruz87

The manufacturer of Nokia cell phones sponsored the upcoming Olympic Games as part of its new global outreach strategy. The company provided free cell phones to all Olympic athletes and to all sports commentators who cover the Olympic Games. Which of the following functions of advertising as a marketing tool would best explain Nokia's reason for adopting this strategy? a. to lower the overall cost of sales
b. to demonstrate humanitarian goals
c. to stimulate the distribution of a product
d. to appeal to a demographic niche
e. to differentiate its products from others

Answers: 3

Show answers

Another question on Business

Business, 21.06.2019 19:30

Which p shifts to consumer in the four cs of the alternate marketing mix? a) promotion b) product c) place d) price

Answers: 3

Answer

Business, 22.06.2019 06:30

Double corporation acquired all of the common stock of simple company for

Answers: 2

Answer

Business, 22.06.2019 11:00

You are attending college in the fall and you need to purchase a computer. you must finance the purchase because your parents will not purchase it for you, and you do not have the cash on hand to purchase it. in blank #1 determine which type of credit would you use to finance your purchase (installment, non-installment, or revolving credit). (2 points) in blank #2 defend your credit choice by explaining why your financing option is the best option for you. (2 points) in blank #3 explain why you selected that credit option over the other two options available. (2 points)

Answers: 3

Answer

Business, 22.06.2019 12:40

Acompany has $80,000 in outstanding accounts receivable and it uses the allowance method to account for uncollectible accounts. experience suggests that 6% of outstanding receivables are uncollectible. the current credit balance (before adjustments) in the allowance for doubtful accounts is $1,200. the journal entry to record the adjustment to the allowance account includes a debit to bad debts expense for $4,800. true or false

Answers: 3

Answer

You know the right answer?

The manufacturer of Nokia cell phones sponsored the upcoming Olympic Games as part of its new global...

Questions