Asonia Co. will pay a dividend of $4.95, $9.05, $11.90, and $13.65 per share for each of the next four years, respectively. The company will then close its doors. If investors require a return of 9.2 percent on the company's stock, what is the stock price

$30.86

P = $4.95/(1 + .92) + $9.05/(1 + .92)^2 + $11.90/(1 + .92)^3 + $13.65/(1 + .92)^4

P = 4.53+7.59+ 9.14+ 9.60=$30.86

Explanation:

Dividend discount: Dividend year 1 divided by (1 plus the required rate of return)

PLUS Dividend year 2 divided by (1 plus the required rate of return) to the second power

PLUS Dividend year 3 divided by (1 plus the required rate of return) to the third power

PLUS Dividend year 4 divided by (1 plus the required rate of return) to the fourth power

reducing the scale of the market for a new product.