Many restaurants offer daily specials, appetizers, entrees, and desserts not listed on their standard menu. These daily specials primarily provide the new product benefit of keeping up in a market where sales come mostly from new products. satisfying the changing needs of current and new customers. avoiding market saturation from products that have been on the market for a long time. creating diversification and reducing risk. reduction in cost of ingredients.

satisfying the changing needs of current and new customers.

Explanation:

A product can be defined as any physical object or material that typically satisfy and meets the demands, needs or wants of customers. Some examples of a product are mobile phones, television, microphone, microwave oven, bread, pencil, freezer, beverages, soft drinks etc.

The core benefit of a product can be defined as the basic (fundamental) wants or needs that is being satisfied, met and taken care of when a customer purchase a product.

A standard menu can be defined as a list that comprises food, beverages and other drinks offered to customers, along with their price either for a whole meal or a single meal i.e individual items.

In this context, many restaurants offer their customers a variety of meals such as daily specials, appetizers, entrees, and desserts that aren't listed on their standard menu. Thus, these daily specials primarily provide the new product benefit of satisfying the ever changing or insatiable needs of current and new customers.

Basically, each and every customer have their specific taste and as such would require certain types of meal to satisfy these taste and appetite.

Hence, restaurants should have a variety of meals to offer their customers.

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