Which of the following is NOT an accurate description of modern marketing? Marketing involves managing profitable customer relationships.

Marketing involves satisfying customers' needs.

O Marketing is the creation of value for customers.

Marketing emphasizes selling and advertising exclusively.

O Marketing is building value-laden exchange relationships with customers.

Kayla and jada are roommates in new york city. both kayla and jada recently received pay raises. kayla now buys more movie tickets than before, but jada buys fewer. kayla behaves as if movie tickets are goods and jada's income elasticity of demand for movie tickets is

The dollar value generated over decades of customer loyalty to your company is known as brand equity. viability. sustainability. luck.

University car wash built a deluxe car wash across the street from campus. the new machines cost $219,000 including installation. the company estimates that the equipment will have a residual value of $19,500. university car wash also estimates it will use the machine for six years or about 12,500 total hours. actual use per year was as follows: year hours used 1 3,100 2 1,100 3 1,200 4 2,800 5 2,600 6 1,200 prepare a depreciation schedule for six years using the following methods: 1. straight-line. 2. double-declining-balance. 3. activity-based.