PLEASE HELP ME ASAP Because most companies want to project a positive image, they publish materials about themselves that contain very select images of people. Both in company publications and in promotional materials, the individuals shown typically represent a very small portion of a company’s actual workforce or customers.

Company publications and advertisements often show people who are young, slender, and free from any physical handicaps. Indeed, we seldom see anyone in these publications who is overweight or in a wheelchair. The result? The frequent depiction of unusually attractive and thin individuals may affect your idea of what appropriate personal appearance is and, in turn, influence how you view yourself.

Do companies have a responsibility to show more realistic, “normal-looking” individuals in the materials they print? Have these organizations contributed to the increase in eating disorders such as anorexia or bulimia? Would pictures of heavy individuals affect your attitude towards these organizations or your decision to use their products?