Your favorite aunt has committed to provide you with $30,000 for a down payment for your first home. You mentioned to her you plan to buy a home in 6 years. She agrees to set aside money for you so that you will have the money in time to purchase your first home. The market rate she can earn over the investment period is 10% and it will compound quarterly, what amount will she set aside today

This activity is important because as a marketing manager, you must allocate resources to reach your target market. during the strategic marketing process, managers move through three important phases to determine how to optimally allocate resources: a planning phase, an implementation phase, and an evaluation phase. in this interactive exercise, you are asked to review various strategic marketing actions and determine where in the strategic marketing process the action would occur. the goal of this exercise is to demonstrate your understanding of the strategic marketing process and related marketing actions.