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Business, 15.02.2021 21:50 beebeck6573

Tiffany is the creative director for an ad agency. The agency has just been hired to develop a promotional campaign for a company that produces exercise videos for women. As part of her preparation for developing a creative strategy, Tiffany reviews some studies conducted on the overall fitness and exercise market as well as a report on the changing roles of women in society. This information is part of the: A. general preplanning inputB. product specific preplanning inputC. problem detection studiesD. illumination studiesE. brainstorming process

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Tiffany is the creative director for an ad agency. The agency has just been hired to develop a promo...
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