Examine a Twitter feed or other social media (e. g., LinkedIn) for persuasive micromessages that feature AIDA components, such as attention getters, reader benefits, calls for action, limited-time offers, freebies, and so on. Explain digital-age persuasion, identify effective persuasive techniques, and apply the 3 x 3 writing process to persuasive messages in print and online.
Describe the traditional four-part AIDA strategy for creating successful persuasive messages.
Apply the four elements to draft effective and ethical business messages.
Create effective and ethical direct-mail and e-mail sales messages.

The following items could appear on a bank reconciliation: a. outstanding checks, $670. b. deposits in transit, $1,500. c. nsf check from customer, no. 548, for $175. d. bank collection of note receivable of $800, and interest of $80. e. interest earned on bank balance, $20. f. service charge, $10. g. the business credited cash for $200. the correct amount was $2,000. h. the bank incorrectly decreased the business's by $350 for a check written by another business. classify each item as (1) an addition to the book balance, (2) a subtraction from the book balance, (3) an addition to the bank balance, or (4) a subtraction from the bank balance.