Most attributes and benefits in many product categories can be whittled down to a. success and failure. b. price and quality. c. needs and wants. d. profit and loss.

b. price and quality.

Explanation:

Most attributes and benefits in many product categories can be whittled down to price and quality.

This ultimately implies that, the two fundamental factors to consider when designing a product is its price and quality. The price of a product can be defined as the monetary value or amount of money which must be paid by a customer for the acquisition of such products. The relationship between demand and supply of goods (products) affects or influences the price of a product; if the supply of a product is short, its price would rise and vice-versa.

The quality of a product is subjective, it is a measure of excellence and being free from any defect or deficiency when producing and supplying products that meet the needs or demands of customers.

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