To generate leads for new business, Gustin Investment Services offers free financial planning seminars at major hotels in Southwest Florida. Gustin conducts seminars for groups of 25 individuals. Each seminar costs Gustin $3,500, and the commission for each new account opened is $5,000. Gustin estimates that for each individual attending the seminar, there is a 0.01 probability that he/she will open a new account.
Required:
(a) Determine the equation for computing Gustin's profit per seminar, given values of the relevant parameters.
Profit = (New Accounts Opened x ) -
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