Business, 06.05.2020 00:29 Dmoney5104
In a(n) , the consumer ranks a product's attributes in terms of perceived relevance or importance, then compares the various alternatives in terms of the single attribute that is considered most important. When two or more alternatives are comparable for the most important attribute, the consumer rates those alternatives on the basis of the second most important attribute. A) lexicographic decision ruleB) affect referral decision ruleC) disjunctive decision ruleD) conjunctive decision ruleE) cognitive decision rule
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Business, 22.06.2019 12:30
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Business, 22.06.2019 17:10
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In a(n) , the consumer ranks a product's attributes in terms of perceived relevance or importance, t...
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