In preparing for summer sales, Sunsheen Tanning Products is placing in its retail outlets life-size cardboard cutouts of this year's Miss Tan America that attach to existing store displays. The cutout, featuring Miss Tan America in a bikini holding a bottle of lotion, is an example of a(n)
A) deceptive advertising practice
B) outdoor advertisement
C) point-of-purchase display
D) trade sales promotion method
E) in-store demonstration
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In preparing for summer sales, Sunsheen Tanning Products is placing in its retail outlets life-size...
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