Peer production refers to:
A. the process of tracking and responding to online mentions of a product, organization, or individual.
B. users collaboratively working to create content, products, and services.
C. content that is more complex than simple text or photos and includes animation, audio, and video.
D. programming hooks, or guidelines published by firms that tell other programs how to get a service to perform a task such as send or receive data.
E. graphical editing tools, such as those found in a wiki, page layout program, or other design tool.

b. Users collaborately working to create content, products and services.

Explanation:

Peer production is a system where goods and services are produced by individuals working together. In peer production, the production outcome is as a result of coordinated activities of individuals. It is not created for profit purposes but for the community of users.

Some of the features of peer production is that the cooperation among member is voluntary. The production means is fairly shared. It means that there is no sole control over the usage.

Example of peer production is when people in a community decides to construct a road that leads to their community. The benefit is for their community and not for profit making.

The answer is users collaboratively working to create content, products, and services. (option B).

Explanation:

Peer production describes when a community of individuals organize themselves to produce goods or render services. In other words, peer production is the coordination of communal labour towards achieving a common or shared goal.

A good example of peer-production which is also known as mass collaboration is WordPress development (a free content management system which numerous developers around the world help to make better for the purpose of building and maintaining websites).

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