1. Do you think Zappos is a decentralized or centralized organization? Do you think it should change? Explain your answer. 2. Of the four types of corporate culture, most closely describes the culture of Zappos? What are the implications for the organization and for managers and employees? 3. What effect are quarterly meetings and daily posting of performance statistics likely to have on the grapevine inside Zappos?

Turtle corporation produces and sells a single product. data concerning that product appear below: per unit percent of sales selling price $ 150 100 % variable expenses 75 50 % contribution margin $ 75 50 % the company is currently selling 5,600 units per month. fixed expenses are $194,000 per month. the marketing manager believes that a $5,300 increase in the monthly advertising budget would result in a 190 unit increase in monthly sales. what should be the overall effect on the company's monthly net operating income of this change?