The primary source of earnings of commercial banks is income derived from Group of answer choices the checking account services provided to customers. the use of deposits to extend loans and undertake investments. vault cash and deposits held with the Fed. services provided to the U. S. Treasury.

This activity is important because as a marketing manager, you must allocate resources to reach your target market. during the strategic marketing process, managers move through three important phases to determine how to optimally allocate resources: a planning phase, an implementation phase, and an evaluation phase. in this interactive exercise, you are asked to review various strategic marketing actions and determine where in the strategic marketing process the action would occur. the goal of this exercise is to demonstrate your understanding of the strategic marketing process and related marketing actions.