Omar is responsible for marketing and marketing research for a midsized manufacturer of assemblies for the housing market. His boss has asked him to cut back expenses, especially in marketing research: "Why can't you just use information off the Internet

On the internet there is secondary information that is not always adequate in certain cases. As a result, a wrong decision can be provoked that would end up exposing everything that has been built over time. It is convenient to study the particular situation of the company in order to make a wise decision about this change.

Explanation:

The age of the Internet is one of the most contradictory in history. What was thought at the beginning as a benefit for humanity that would carry information and communicate to millions of people, is currently guilty that the population seems much more divided and uninformed than at any other time.

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