Juan is preparing a speech to a prospective client who has been using the services of a different advertising firm for the past 10 years. Juan's goal is to influence the client to switch firms and begin working with his company. What is the general purpose of Juan's presentation?
A. to persuade
B. to inform
C. to manipulate
D. to entertain

The correct answer is letter "A": to persuade.

Explanation:

Persuasion messages attempt to attract the audience by presenting information of interest. The main purpose of this type of message is to generate action or change individuals' point of view over a determined topic by providing them shocking information.

In Juan's case, he must use persuasion in the message to his prospective client comparing the benefits of his advertising firm with the current firm the client is using. Besides, Juan has to inform what is the competitive advantage of his company and the reason why the client should stop working with Juan's competitor.

answer; (c) canada,mexico and the united states. i do believe this is the correct answer; /// good luck

a.