Many consumers correlate price with quality, thinking that the higher the price, the better the quality. For these consumers, all else being equal, higher prices provide a quick signal of product quality. This is an example of a(n):

a. compensatory decision rules
b. non-compensatory decision rule
c. heuristic
d. social factor
e. determinant attribute

Strawberry plants reproduce by

Job a3b was ordered by a customer on september 25. during the month of september, jaycee corporation requisitioned $2,400 of direct materials and used $3,900 of direct labor. the job was not finished by the end of the month, but needed an additional $2,900 of direct materials in october and additional direct labor of $6,400 to finish the job. the company applies overhead at the end of each month at a rate of 100% of the direct labor cost. what is the amount of job costs added to work in process inventory during october?

Individual consumers belong to which step of choosing a target market? possible customers competition demographics communication