2. segmentation divides consumers into groups according to their usage, loyalties, or buying responses to a product. A. Benefit B. Geographic C. Demographic D. Behavioristic E. Psychographic

The correct answer is letter "D": Behavioristic Segmentation.

Explanation:

Behavioristic Segmentation is the classification companies make of their customers based on purchase occasion -when consumers buy, loyalty -attachment to the product, usage -purchase frequency, and benefit pursued -quality and price mainly. Therefore, the classification does not rely on individuals' knowledge.

answer; decentralized;

answerproduct line length; product mix width;