The Townsquare Tattler, gossip tabloid, has decided to do some market research to help it sell more advertising. What should it seek to learn through its research?
a. How much readers are willing to pay for an issue.
b. How many photographs the readers want.
c. Which of its stories are most popular.
d. How much the readers like the stories.
e. The demographic profile of its audience.

Anita has been named ceo of a popular sports apparel company. as ceo, she is tasked with setting the firm's corporate strategy. which of the following decisions is anita most likely to makea) whether to pursue a differentiation or cost leadership strategy b) which customer segments to target c) how to achieve the highest levels of customer satisfaction d) what range of products the firm should offer