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Business, 11.02.2020 04:54 ziggyrules2002

After a firm has conducted a SWOT analysis, it would typically progress to the next step of marketing planning which is and involves using STP (segmentation, targeting, and positioning).

A. defining the mission

B. conducting a situation analysis.

C. identifying and evaluating opportunities

D. implementing the marketing mix

E. evaluating performance

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Answers: 3

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