Which of the following refers to the process of collecting, analyzing, and interpreting data about customers, competitors, and the business environment in order to improve marketing effectiveness? a. dashboarding b. reverse engineering c. custom research d. market research e. syndicated research

d.  Market research

Explanation:

Market research -

It is one of the important step for the organisation ,

In this process , the information and data is collected , analysed and interpreted with respect to the customers reviews or feedback .

This step helps to enhance the production , sale and marketing of the goods and services the company produces , which in turn increases the profit earned by the company .

Hence , from the given information of the question ,

The correct option is  d.  Market research .

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