Which sentence shows that the company is using backward integration?
ryan heads a cell phone manufacturing company. after (seeing the growing
market demand for cell phones, ryan decides to open retail outlets to sell cell phones.) he gains the advantage of being able to sell the cell phones at a cheaper rate compared to his competitors. on the other hand, louis manages a sugar factory. after being in the manufacturing industry for five years, he decides to expand the business to achieve greater profits. (louis ventures into the field of growing sugarcane to have good quality raw materials for his sugar factory, and have less dependence on the suppliers.)