Gabriela, an hr manager, and her staff devote long hours to planning and running a "benefits fair," where employees can view displays and ask questions about the various parts of the company's benefits package. the following week, the marketing manager asks if the effort was worthwhile. gabriela says it was. what is the most likely reason for gabriela's opinion:
1. it lowered the cost of communicating with employees, because now the company doesn't need to use printed media.
2. it lowered the cost of providing benefits, because employees know what to sign up for.
3. it increased employees' commitment to saving for retirement, so they won't need social security.
4. it increased employees' happiness and job commitment, so they are more fun to be around.
5. it increased employees' commitment and satisfaction, so they contribute more to the company.