Allison is contemplating a job offer with an advertising agency where she will make $59,000 in her first year of employment. alternatively, allison can begin to work in her father's business where she will earn an annual salary of $43,000. if allison decides to work with her father, the opportunity cost would be:

To appeal to a new target market, the maker of hill's coffee has changed the product's package design, reformulated the coffee, begun advertising price discounts in women's magazines, and started distributing the product through gourmet coffee shops. what has been changed? a. the product's perceptual value. b.the product's 4ps. c. the method used in its target marketing. d. the ownership of the product line. e. the product's utility.