subject
Business, 12.12.2019 03:31 dacanul100

The sea wharf restaurant would like to determine the best way to allocate a monthly advertising budget of $2,000 between newspaper advertising and radio advertising. management decided that at least 25% of the budget must be spent on each type of media and that the amount of money spent on local newspaper advertising must be at least twice the amount spent on radio advertising. a marketing consultant developed an index that measures audience exposure per dollar of advertising on a scale from 0 to 100, with higher values implying greater audience exposure. if the value of the index for local newspaper advertising is 50 and the value of the index for spot radio advertising is 80, how should the restaurant allocate its advertising budget to maximize the value of total audience exposure? (a) formulate a linear programming model that can be used to determine how the restaurant should allocate its advertising budget in order to maximize the value of total audience exposure. if the constant is "1" it must be entered in the box. if your answer is zero enter "0".let n = amount spent on newspaper advertisingr = amount spent on radio advertising(b) develop a spreadsheet model and solve the problem using excel solver. if required, round your answer to two decimal places.

ansver
Answers: 2

Another question on Business

question
Business, 22.06.2019 06:30
Individual consumers belong to which step of choosing a target market? possible customers competition demographics communication
Answers: 2
question
Business, 22.06.2019 11:30
Buyer henry is going to accept seller shannon's $282,500 counteroffer. when will this counteroffer become a contract. a. counteroffers cannot become contracts b. when henry gives shannon notice of the acceptance c. when henry signs the counteroffer d. when shannon first made the counteroffer
Answers: 3
question
Business, 22.06.2019 17:20
States that if there is no specific employment contract saying otherwise, the employer or employee may end an employment relationship at any time, regardless of cause. rule of fair treatment due-process policy rule of law employment flexibility employment at will
Answers: 1
question
Business, 22.06.2019 20:00
Suppose a country's productivity last year was 84. if this country's productivity growth rate of 5 percent is to be maintained, this means that this year's productivity will have to be:
Answers: 2
You know the right answer?
The sea wharf restaurant would like to determine the best way to allocate a monthly advertising budg...
Questions
question
Mathematics, 26.10.2020 17:20
question
Mathematics, 26.10.2020 17:20
question
Business, 26.10.2020 17:20